My partner and I have a banana loving dog named Wesley. We started making him dog treats using bananas and peanut butter. He loved them and we decided to name them Wesley Snacks. They are a healthy alternative to traditional empty-calorie dog biscuits and they smell delicious too.
We decided to brand Wesley Snacks in a fun colorful way. This was achieved with vibrant tones paired with a neutral substrate. It was emphasized further by our playful pattern designs and whole food-based advertising.